Banning / Beaumont Warehouse Location Feasibility Study


Business Challenge

Master Development Corp., is a developer and general contractor of industrial real estate facilities who was considering investing in land and developing a new industrial real estate park near Banning, California. They wanted a supply chain management consulting firm to conduct a warehouse location SWOT analysis of the Banning / Beaumont area to determine the competitiveness of the site.

How WCL Consulting Helped

WCL Consulting conducted a Warehouse Operations Logistics SWOT analysis of the potential site, and the competing warehouse locations of Mira Loma, Rialto, Redlands, Moreno Valley, and Perris, California. The components analyzed included:

  • Degree of intramodal (within a specific mode) and intermodal (between different modes) transportation competition
  • Identify outbound transportation services availability/capability
  • Location to and mileage to key markets
  • Inbound and outbound transportation costs comparison
  • Balance or imbalance of freight
  • Dependability / consistency of transportation services
  • Shipment time-in-transit
  • Ability to provide door-to-door service
  • Flexibility by service providers
  • Transportation infrastructure
  • Residential development plans near D.C.
  • Labor quality and quantity (High Level)

Master Development Corp. used the WCL Consulting report to help in their decision process on whether to make the large investment.